By Karie Angell Luc | Chicago Tribune
Tesla officially opened in Northbrook on Friday with a ceremonial ribbon moment with community leaders.
But the soft launch opening was in mid-July at the new 50,000-square-foot dealership at 1200 Skokie Blvd.
The official opening took place on a sunny afternoon featuring an oversized red scissor photo opportunity when the red ribbon was not cut. Dignitaries and developers smiled for the camera but Elon Musk was not part of the photo op.
The silver 2024 Cybertruck model was parked out front and event attendees were allowed to go for a spin. Northbrook Village President Kathryn L. Ciesla went for a drive.
“It’s really amazing, actually,” Ciesla said with a smile when asked about the sleek ride. “I need one of these.”
Focus, which has a speciality in real estate development and construction in Chicago, along with its partner Fort Union, were part of the celebration and Friday grand opening of the new Tesla electric vehicle sales, distribution and service center.
Developers indicated it was a priority to adhere to the Village of Northbrook’s Climate Action Plan while also creating jobs.
Offering event remarks were Ciesla, Matt Hendy, managing principal of Fort Union and Justin Pelej, executive vice president of development for Focus.